SOCIAL DISSEMINATION OF NEWS--A CASE STUDY OF TIKTOK

Abstract

In the context of the rapid development of science and technology, media technology has undergone a tremendous transformation in its form. After experiencing stages such as text dissemination, print dissemination, and electronic dissemination, it has gradually entered the era of information-based social media. The phenomenon of socialized dissemination of news has emerged in recent years against the backdrop of traditional media being unable to meet the audience's information needs. Taking TikTok as an example, this research uses content analysis and case analysis to study the social communication of news and the way users participate in the creation and evolution of news content. It would provide useful guidance for media innovation and promote the transformation and development of the media industry